
Good design for
good businesses
Brand, web and graphic design for small businesses, makers, and people building something of their own.


I'm Sally...
I'm a graphic and web designer who likes making good businesses look as good as the ideas behind them.
I work with small businesses and independent brands to create identities, websites and design that feel distinctive, considered and genuinely them.
I can help with the big stuff — your brand, website and overall visual direction — as well as all the little things that make a business look polished and professional.
I'm based in Far North Queensland, but work with clients wherever as it all happens online.
Good design. Good people. No corporate wank.

“Sally took me through a total rebrand. I get compliments constantly.”
Marie Taylor

“Whenever we need a cut-through creative solution, Sally’s our go-to.”
Mark Cusack
WHAT I DO...
BRAND
Your visual identity, sorted.
Logos, colour, typography, brand guidelines and the bits and pieces that make your business instantly recognisable.
WEBSITES
Websites that look good and make sense.
WordPress websites, sales & landing pages, online shops plus the design thinking that makes them easy for your customers — and you — to use.
GRAPHIC DESIGN
All the other stuff that you need.
Packaging, print, signage, social media, menus, labels, presentations and whatever else your business needs to look the part.
GOT A PROJECT IN MIND?
Not sure exactly what you need yet? That's fine.
Tell me what you're working on, what's not working, or where you're stuck.
We'll have a chat and work out what makes sense.
No hard sell. No awkward agency pitch.
Just a good conversation about your business.
HOW I WORK
01
Have a chat
Tell me what you're doing, what you need and where you're stuck.
02
Make a plan
We'll work out what will actually help your business.
03
Make it
I turn the plan into something considered, useful & distinct.
04
Hand it over
You get the finished files and how to use them for your brand.
A FEW THINGS I BELIEVE
Good design doesn't have to be complicated.
Design isn't decorative, it is persuasive.
Small businesses deserve big-business thinking.
WHO I WORK WITH?
Small businesses & start-ups.
Food & beverage.
Hospitality.
Tourism & travel.
Regional & rural businesses.
New businesses finding their feet.
ARE WE A GOOD MATCH?
We might be a good match if...
✓ You have a clear idea — even if it's still a bit messy.
✓ You value good design and good communication.
✓ You want someone who will think about the bigger picture.
✓ You want to understand and own your brand.
Probably not if..
✖️ You're looking for the cheapest possible option.
✖️ You want unlimited revisions until something magically feels right.
✖️ You can't make any decisions.
✖️ You don't really care what it looks like. 😉
LET'S GET THE BALL ROLLING!
A quick note: Initial consultations are booked online and held via video call.
HAY! SALLY DESIGN
Graphic Design | Web Design | eComm Design
Far North Queensland · Australia
© Hay! Sally Design



